Freelance day rate calculator

Enter what you want to earn, how much of the year you can bill and what the business costs to run. We'll turn that into a day rate, a weekly rate and an hourly equivalent.

Your inputs

The money you want left after business costs, before income tax and NI.

Software, insurance, accountancy, equipment, workspace, training.

Be honest — admin and sales are unpaid time.

52 minus holiday, bank holidays and expected sick days.

Your minimum day rate

£256

Based on 176 billable days a year

Hourly equivalent

£34

Weekly income

£1,023

Turnover needed

£45,000

Capacity used

80%

Share of a 5-day week that's billable

What that leaves you

At £45,000 turnover with £5,000 of costs, a sole trader would keep roughly £32,868 after income tax and Class 4 National Insurance — about £2,739 a month.

Refine this in the take-home calculator

How to set a day rate that survives contact with reality

A day rate is not a wage. It has to absorb unpaid time, holiday, pension, equipment, insurance and the gaps between contracts. The common mistake is dividing a desired salary by 260 days — that quietly assumes you'll never take a holiday, never chase an invoice and never spend a Friday writing proposals.

Start with the number you need, not the number you want

Work out your household costs, add a buffer for quiet months, then treat that as the profit target. Everything above it is genuine progress rather than a rate you have to defend.

Review the rate every renewal

Costs rise. Set a calendar reminder each spring, re-run this calculator with your real billable days from the previous year, and adjust before you renew a retainer rather than after.

Frequently asked questions